PERSONAL PROJECT (NIKE ICON)
The goal of this project was to blend the classic Nike Air Max design language with a shoe built for athletic performance. It explores how an icon rooted in sport can evolve into a modern performance concept. I used a range of digital tools to develop and visualize the idea from concept through execution.
Inspiration
Sketches and AI Mock Ups
Illustrator Outline
Initial Sketch
Procreation Sketch
Vizcom Exploration
Vizcom Exploration
Vizcom Exploration
Vizcom Exploration
Vizcom Exploration
3D Base Mesh
Traction Exploration in Substance Painter